White Paper Reveals Emotional Keys to Employee Engagement

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Ontario, Canada — April 17
HR consulting firm Juice Inc. announced the release of its new white paper, “The Five Drivers of Engagement: The Role of Emotional Motivators in Employee Performance.” The paper represents years of theory, practice and research on what drives employees to put forth their best effort.

The Five Drivers can be framed as statements an engaged employee would make:

1. “I fit.”
2. “I’m clear.”
3. “I’m supported.”
4. “I’m valued.”
5. “I’m inspired.”

Research from leaders including Towers Perrin, BlessingWhite and The Gallup Organization all conclude that what matters most to employees in the workplace, and therefore what most influences performance and retention, is how they feel about their companies and their roles in them.

“When employees have a sense of purpose, significance and security, when they feel that they belong to a group yet have the freedom to work and advance individually — that equals true engagement,” said Brady Wilson, a founding partner of Juice Inc. “Workers in this case get fulfillment from their work, so not only will they stay at their job, but they’ll offer their discretionary effort, as well.”

The opposite is true, too. When these feelings aren’t present, employees lack the emotional energy to perform at their peak or to give discretionary effort. Since research outlined in the white paper confirms that financial productivity depends on employee engagement levels, managers must learn to not only meet deadlines but to create good feelings in those they lead.

In today’s tight labor market, the critical task of retaining valuable employees is integrally connected to fostering in them the emotional states that fully engage or energize them. 

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