New Book Details Odds of Successful Mergers

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<p><strong>New York &mdash; Aug. 24 </strong><br />The first book that examines the competitive advantage of applying business intelligence to mergers and acquisitions (M&A), “Intelligent M&A” reveals how to improve the odds of successful M&A, and if your company is acquired, how to survive the outcome. </p><p>Written by Professor Scott Moeller, former M&A banker and Cass Business School CEO of executive education, and Professor Chris Brady, a former Naval intelligence officer, this new book shows companies how to avoid costly mistakes when acquiring a business and how to develop the right tools to maximize competitive strength.<br /><br />As deal making around the globe reaches unprecedented new heights (observers expect 2007 to top 2006&rsquo;s record of almost $3.5 trillion) companies are seeking ways to be more competitive in their M&A deals. </p><p>Hot demand is putting incredible pressure on companies to speed up the acquisition process, Moeller and Brady observe, creating a greater opportunity for mistakes, failed deals and disastrous results.<br /><br />The authors argue that by applying an almost military-level process of business intelligence, companies and deal makers can make smarter decisions and minimize risk. Key topics include:</p><ul><li>Identifying the companies that really fit your strategy &mdash; or present one-of-a-kind opportunities for expansion.</li><li>Putting together the best M&A team to make the deal happen, from bankers and lawyers to marketing, HR and IT.</li><li>Valuing and financing the deal to your advantage &mdash; and the special pricing process for private companies.</li><li>Going beyond &ldquo;due diligence&rdquo; ( the myths and realities of valuations).</li><li>Managing risk: How to hedge with a staged investment strategy and the use of scenario planning.</li><li>Balancing business risk and financial risk &mdash; high risk in one should match low in the other.</li><li>Spotting the warning signs of disinformation &mdash; what are the motives?</li><li>Developing the best negotiation and bid strategy.</li><li>Integrating the two companies (anticipating the often-hidden costs that appear after the deal is done).<br /></li></ul><p>The book also addresses those who migt be the target of an acquisition and describes:</p><ul><li>Defending yourself against unsolicited hostile bids.</li><li>Understanding how arbitrageurs play the game.</li><li>Surviving the ax when layoffs occur as the two companies combine.</li></ul><p>Using almost 100 case studies in a wide range of sectors (from banking and finance to pharmaceuticals and consumer goods) “Intelligent M&A” is an invaluable resource for any stakeholders involved in M&A, from executives and corporate advisers to investors and potential targets.</p>

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