Michael C. Fina Enhances GiftTALK IVR System

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<p><strong>New York &mdash; Sept. 20 </strong><br />Michael C. Fina, a provider of worldwide corporate employee-recognition programs, has enhanced its GiftTALK Interactive Voice Response (IVR) system by adding French-Canadian language capability. </p><p>GiftTALK is Michael C. Fina&rsquo;s telephone IVR system, which customers&rsquo; employees use to place their Michael C. Fina gift orders over the phone.<br /><br />IVR is a phone technology that allows a computer to detect voice and touch tones using a normal phone call. </p><p>&ldquo;GiftTALK has been available in English and Spanish, and we have now deployed the French-Canadian language to better support our Canadian customers,&rdquo; Vice President Michael A. Fina said.</p><p>The system also allows users to receive order status on previously placed orders.<br /><br />This enhancement comes on the heels of Michael C. Fina&rsquo;s major GiftNET upgrade to 11 languages, which better serves its international customers. </p><p>GiftNET, a gift catalog Web site, provides customers with an enhanced online gift selection experience that is fully branded and has multilingual capability and multiple gift display options.<br /><br />&ldquo;Technology is a key driver of today&rsquo;s successful employee-recognition programs, and both GiftTALK and GiftNET represent major upgrades to our technology, which will benefit all our customers and their employees,&rdquo; Fina said.</p>

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