Information: the Holy Grail for the IT Professional

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I was reading – okay, flipping – through the September 11th issue of Information Week, when the clever little headline “Twenty Great Ideas” caught my attention. It highlighted major companies such as Marriott International and IBM, and the different ways they’re using technology to boost productivity, create efficiencies and reduce incidents of security vulnerability. Any one of the ideas offered might work in your office or workplace. Beneath the headline, Information Week even suggested that “There’s bound to be an idea or two here worth borrowing for your business.” You don’t need permission to adapt and implement what’s worked for the big boys and can work for you, but they gave it to you.

Reading newspapers and the IT trade pubs, including Certification Magazine, is a great way to stay current and fuel the old imagination so you can throw out those pithy, innovative and strategically aligned to the business ideas guaranteed to get you noticed by the boss. You’re probably thinking, I’m on my computer all day. When do I have time to read? To that I say, read the trade pubs online. You’re already on CertMag.com aren’t you?

To that I also say, get off the computer and smell the flowers. You need information, and not just information about new technology. You need industry information so you can plan your career development strategy. You need industry information so you can converse intelligently with your peers and supervisors (soft skills, people). You really need industry information so that you can plot and strategize your company’s next big, influential move and how it might affect you. Go old-school for a minute and use your eyes for more than staring at code on a monitor. Reading may sound archaic, and the articles might seem too long, but you never know what little nugget of informational gold you might find.

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