Unveiling Secrects of Successful Business Owners

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<p><strong>New York &mdash; July 23&nbsp;</strong><br />According to Stephen H. Baum, success doesn&rsquo;t hinge upon one&rsquo;s pedigree, wealth or a fancy degree but on one&rsquo;s ability to break out of the pack and transform situations from ordinary to extraordinary.<br /><br />In &quot;What Made jack welch JACK WELCH: How Ordinary People Become Extraordinary Leaders,&quot; Baum takes a page from the playbook of one of the most successful, self-made professionals in the business world. </p><p>Asking, &ldquo;What made these men and women who and what they are?&rdquo; he delves into the backgrounds of iconic leaders like Jack Welch, exposing the life-shaping experiences and key moments responsible for their success. </p><p>Combining fascinating stories with solid business advice, Baum provides readers with the tools imperative to success. Topics include:<br /></p><ul><li><strong>Wearing a Mask vs. Being a Mask: </strong>We all wear masks in some situations, but there is a difference between becoming a mask and adopting masking behaviors that can be beneficial in certain circumstances.</li></ul><ul><li><strong>Going in Harm&rsquo;s Way: </strong>Leaders address challenges, asses the risks and take action. &ldquo;Swim over your head&rdquo; and take calculated risks that will get you out of your comfort zone and develop your confidence as a risk taker.</li></ul><ul><li><strong>Doing the Right Thing When No One is Looking: </strong>Using experiences at both work and home to strengthen a character that will guide you safely past illegal, unethical or unfair practices that will tempt you through your character.</li></ul>

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