Binary Standard Time

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There’s an old joke in IT that goes, “There are 10 kinds of people in the world: those who understand binary and those who don’t.” For those of you in the former category, there’s a new watch designed especially for you. The Kerala Trance, which looks like the progeny of a Timex and a plasma TV, seems confusing at first glance, but the time-telling system is fairly easy to figure out.

 

Here’s how it works: The watch’s face has two rows of light-emitting diodes (LED), or “dots” to the non-techies among you. The top line, which displays the hour, has four LEDs that represent the digits 1, 2, 4 and 8. The bottom row, which shows minutes, includes the numbers 1, 2, 4, 8, 16 and 32. When you want to find out what time it is, simply press a button on the side of the watch. A series of LEDs will light up in those respective rows, which the wearer will add up. For example, if 8, 2, and 1 illuminate in the hour line, and 16 and 8 light up in the minute row, then you’ll know it’s 11:24. (However, it doesn’t say whether the time is A.M. or P.M.)

 

As if the target audience for the Kerala Trance wasn’t already obvious, U.K.-based provider Firebox’ online marketing pitch describes this timepiece as “Tron meets the Bionic Man by way of Battlestar Galactica.” All you uber-geeks out there can find out more about the watch and lots of other nerd-centric frivolities at http://www.firebox.com/index.html?dir=firebox&action=product&pid=1188. Or not.

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