AMA Delivers Learning With ResultsOnDemand

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Mountain View, Calif. — Nov. 28
SumTotal Systems Inc., a global provider of talent and learning management solutions, has signed a contract with American Management Association (AMA) to provide AMA with ResultsOnDemand Learning, a software-as-a-service (SaaS) model that will give AMA customers access to a hosted version of SumTotal’s talent management suite, further expanding its blended learning initiative.

“This system gives us a substantially enhanced ability to manage and guide customers through an effective learning experience,” said Nicholas Igneri, director of learning technologies at AMA. “This system will provide AMA a mechanism to deliver a wide variety of content to our customers, so we are sure new skills and behaviors are applied back on the job.”

Business professionals take AMA instructor-led seminars to learn about business issues and topics that range from project management and strategic thinking to marketing and time management. In order to prepare for and continue with their interactive, live learning experience, AMA purchased SumTotal’s software to wrap Web-based learning tools around the traditional instructor-led model AMA has followed. “In essence, we’re blending instructor and online learning to give our customers choice, feedback and more resources,” said Igneri.

AMA now takes learning beyond the classroom by providing online prep materials, custom online content, assessments, e-learning courses and virtual sessions. According to AMA, their approach allows organizations and individual learners to measure the effectiveness of their training programs — helping to better demonstrate return on investment. AMA plans to further expand its Web offerings in 2008 by launching e-coaching, scenario-based video content and simulations.

“We believe AMA offers an excellent example of providing an enriching and consistent learning environment to a company’s customers,” said Don Fowler, chief executive officer of SumTotal. “Having a rich selection of content and knowledge adds additional value to the solutions already provided, making the AMA a preferred resource.”

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